Job Description
Key Responsibilities
1. Drive Revenue & Business Performance
- Consistently achieve and exceed daily, weekly and monthly individual and team sales targets.
- Actively promote new products, high-margin products, seasonal promotions, and bundled products to maximise conversion rates and basket value.
- Identify upselling and cross-selling opportunities through expert demonstrations.
- Track personal sales performance daily and implement recovery plans when necessary.
2. Deliver Exceptional Customer Experience
- Provide quick yet insightful skin analysis, beauty consultations, and personalised recommendations tailored to customer needs and travel context or seasons.
- Build trust and long-term relationships by enrolling customers into loyalty programmes and capturing details for follow-up.
- Deliver outstanding service that drives high customer satisfaction and repeat business.
- Represent the brand professionally in a fast-paced airport setting.
3. Operational Excellence & Sustainability
- Uphold the highest standards of cleanliness and presentation at the shop: clean, visually appealing, fully stocked, and well-merchandised.
- Manage inventory efficiently; conduct daily stock take, report stock-outs or damaged items promptly, and minimise wastage.
- Encourage customers to choose sustainable beauty with our ethical product range.
- Comply with airport security, health & safety, brand standards, and accurately record transactions and feedback.
4. Personal Development & Adaptability
- Continuously update knowledge of beauty trends, new products, and skincare knowledge.
- Actively participate in all internal and external training, workshops, and digital selling tool sessions.
- Apply new learning on the job and share relevant insights with the team.
- Adapt quickly to new product launches, market changes, and evolving customer preferences.
5. Team Collaboration & Contribution
- Work collaboratively with team members to achieve overall store and beauty section targets.
- Share product knowledge, selling techniques, and best practices with colleagues to build team capability.
- Support and mentor new or junior team members when required.
- Contribute to a positive, energetic, and supportive team culture in a high-pressure airport environment.
- Provide constructive feedback and participate in team meetings and performance reviews.
- Demonstrate leadership potential by taking ownership of counter performance.
Requirements
Education
- Certificate or Diploma in Beauty Therapy, Cosmetology, Skincare, or related field from a recognised institution.
Experience
- Minimum 2 years’ experience as a Beautician, Beauty Advisor, or Sales Consultant in beauty/skincare retail.
- Proven track record of consistently meeting or exceeding sales targets in a fast-paced environment.
- Experience in high-traffic or airport retail is a strong advantage.
Skills & Competencies
- Excellent product knowledge across skincare and beauty.
- Strong consultative selling skills with a friendly, non-pushy approach.
- Ability to deliver effective consultations under time pressure.
- Good team collaboration and communication skills.
- High attention to detail in operations and record-keeping.
- Basic computer skills and POS system familiarity.
- Fluent in English; additional languages are a significant advantage.
Personal Attributes
- Energetic, well-groomed, and passionate about the beauty industry.
- Results-oriented, adaptable, and resilient in a fast-paced airport setting.
- Team player with a positive attitude and willingness to support others.
- Honest, reliable, and committed to ethical selling practices.
- Strong sense of ownership and continuous self-improvement.
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